IPO Issue Details
Issue Price / Price Band₹26 per share (Fixed Price)
Face Value₹10 Per Share
Lot Size4,000 Shares per Lot
Total Issue Size23,96,000 shares (aggregating up to ₹6.23 Cr)
Issue TypeFixed Price IPO
Sale Type / CategoryFresh Capital
Exchange / PlatformBSE SME
IPO TypeSME
Subscription OpenTue, 21 Aug 2018
Subscription CloseThu, 30 Aug 2018
Anchor AllotmentMon, 20 Aug 2018
Basis of AllotmentWed, 05 Sep 2018
Initiation of RefundsThu, 06 Sep 2018
Credit of Shares to DematFri, 07 Sep 2018
Listing DateMon, 10 Sep 2018
UPI Mandate Deadline2018-08-30
Application & Investment Details
Retail — Min (1 Lots)₹1,04,000 — 4,000 shares
Retail — Max (13 Lots)₹1,352,000 (13 Lots)
HNI — Min (2 Lots)₹2,08,000 — 8,000 shares
Net Offer to Public22,64,000 shares (aggregating up to ₹5.89 Cr)
Reserved for Market Maker1,32,000 shares (aggregating up to ₹0.3432 Cr)
Pre-IPO Promoter Holding40,78,125 shares
Post-IPO Promoter Holding64,74,125 shares
About Add-Shop Promotions Ltd.
Incorporated in 2013, Gujarat based Add-Shop Promotions Limited is a company engaged in the business of marketing and distribution of ayurvedic, food supplements, agricultural products, animal feed supplement and personal care products under the brand name "Add-Shop Promotions".The company supplies products manufactured by select manufacturers under its brand to retailers and wholesalers. It procures the finished products from certified manufacturers and markets it through various intermediaries and sales agents.Add-shop has tied up with Marss Herbal (India), a manufacturer of herbal and natural use products. The company supplies the manufactured products under "ADD-Shop" brand.To penetrate major markets, Add-shop has entered into an agreement with various collecting and forwarding agents (C&F's) like Panchlingeshwara Enterprises, in Karnataka., Just Need United Trading, Maharashtra, and Good Life Enterprises Telangana.The Company's total revenue as restated for the three months ended June 2018 and for the Financial year 2018, 2017 and 2016 was Rs.381.41 lakhs, Rs.1254.90 lakhs, Rs. 455.41 lakhs and Rs.192.67 lakhs, respectively.The profit/loss after tax as restated for the three months ended June 2018 and Financial Year 2018, 2017 and 2016 was Rs. 16.37 lakhs, Rs. 22.96 lakhs, 14.69 lakhs, and Rs. (0.38) lakhs, respectively.The company has 16 permanent employees on its payroll.
Objects of the Issue
Add-Shop Promotions Ltd. proposes to utilise the net proceeds from the Issue for the following objects:
1
1 Setting up of herbal & ayurvedic processing unit for manufacturing of cosmetic & non-cosmetic products at Village Padawala, Taluka Kotdasangani, District Rajkot (“Project”);
2.09
2
2 Brand Building and Advertisement
0.45
3
3 Working Capital Requirements
1.69
4
4 General Corporate Purposes
1.50
Shareholding & Lock-in
Pre-IPO Promoter Holding
40,78,125 shares
Post-IPO Promoter Holding
64,74,125 shares