Issue Price
₹130
Per Share
GMP
NIL
Grey Market
Est. Listing
₹130
Expected Price
Min. Application
₹260,000
2 lots × 1000 shares
Incorporated in July 2009, Cash Ur Drive Marketing Limited specializes in outdoor advertising, focusing on vehicle wrap advertising as mobile billboards.The company provides a 360-degree marketing solution across transit media, digital wall paintings, and events, aiming for impactful branding through vehicle-based media in multiple Indian cities.The company is an OOH advertising firm offering diverse solutions like Transit, Outdoor, Print, and Digital Media Services, helping clients reach their target audience.The company offers bus branding, auto hood ads, billboard campaigns, and outdoor media solutions.The company also advertise EV vehicles and charging stations to leverage growth in the electric vehicle industry.The company has branches in Chandigarh, Lucknow, Mumbai, and Noida.Service Offers:Transit Media Advertising: Cab Branding, In-Cab Advertising, Cab/Taxi Wraps, Auto BrandingOutdoor Advertising: Billboards/Hoardings, Digital Wall Painting,Free Standing Panels360-Degree Campaign: Complete brand promotion through integrated outdoor, digital, and POS media strategies.Print Media Advertising: Ads in newspapers, magazines, and trade journals to target wide and niche audiences.As of June 30, 2025, the company employed 87 individuals on a payroll basis and three on a contract basis.Competitive StrengthAccredited with DAVP (Directorate of Advertising & Visual Publicity) & INS (Indian Newspaper Services).Experienced and Qualified management team.Comprehensive Service Provider and Client Centric Approach.
Cash Ur Drive Marketing Ltd. proposes to utilise the net proceeds from the Issue for the following objects:
| Category | Shares Offered | % Issue | Amount (₹ Cr)* | Subscription |
|---|---|---|---|---|
| Market Maker | 259,000 | — | ₹3.37 Cr | — |
| TOTAL | 4,676,000 | 100.00% | ₹60.79 Cr | — |
| Category | Lots | Shares | Amount (₹) |
|---|---|---|---|
| Retail (Min) | 1 | 1,000 | ₹130,000 |
| Retail (Max) | 13 | 13,000 | ₹1,690,000 |
| sNII (Min) | 14 | 14,000 | ₹1,820,000 |
| bNII (Min) | 68 | 68,000 | ₹8,840,000 |
| Particulars | 31 Mar 2025 | 31 Mar 2024 | 31 Mar 2023 |
|---|---|---|---|
| Revenue from Operations | 142.18 | 97.77 | 81.31 |
| EBITDA | 20.67 | 8.81 | 5.42 |
| Profit After Tax (PAT) | 17.68 | 9.22 | 5.15 |
| Net Worth | 55.98 | 23.59 | 14.37 |
| Total Assets | 94.39 | 93.36 | 76.33 |
| Reserves & Surplus | 42.80 | 17.59 | 14.27 |
| Total Borrowings | 0.18 | 0.45 | 5.06 |